MKTG:3701 Marketing Institute Field Studies: Market Research
Find Market Share data
Search Market Share Reporter for market share data on a product or company.
Market Research Databases
Use the following databases to find market research reports, market share data, and consumer market reports.
- Mintel ReportsIncludes consumer market reports by Mintel Analysts
Reports cover European, UK-specific, and US consumer markets. Reports analyse market drivers, sizes and trends, market segmentation, along with consumer attitudes and purchasing habits. Coverage is 2001 to date.
Find info on segment performance; brand share, market outlook and forecast, and consumer behavior info.
- Statista This link opens in a new windowProvides access to statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources on over 600 industries.
- Passport (Consumer Industries) This link opens in a new windowPassport is Euromonitor International’s global market analysis software platform, which analyses the industry in countries around the world. It monitors industry trends and gives strategic analysis and a market size and market share database for products across all key countries.
- MarketResearch AcademicOffers extensive, detailed market research reports from leading sources - Kalorama Information, Packaged Facts, MarketLooks, Icon Group International and Specialists in Business Information.
- IBISWorld This link opens in a new windowBusiness reports in four categories: industry market research, industry risk ratings, company research, and economic and demographic data. US, Global, and China coverage.
If you have difficulty viewing this site, please clear your cache and open a new browser window. - RKMA Market Research Reports This link opens in a new windowRichard K. Miller & Associates (RKMA), founded in 1972, publishes market research reports in the fields of energy, healthcare, and consumer markets. With over 30,000 copies in print, RKMA ranks as one of the country's largest market research publishers.
Subject Guide
Willow Fuchs
she / her / hers
Contact:
Pomerantz Business Library
319-335-3077
Website
319-335-3077
Subjects: Business and Economics