Departmental units establish their own policies on how they will review, approve, and schedule messages on their signs. Individual units determine what their signs will display, with two exceptions:
- Centrally distributed Hawk Alert messages that override unit-scheduled messages in emergency situations. Public Safety/ITS will determine when to deploy a Hawk Alert override.
- Institutional messages requested by the president or vice presidents that units add to scheduled message rotations. The Office of Strategic Communication will approve or disapprove these requests, producing and distributing slides configured for different signage systems