University of Iowa Libraries LibGuides - New Books and Materials - Pomerantz Business Library

The Collection, Office Delivery, E-Books

New Business Library books, software, etc. appear on the list below. Items start with most recent addition. Visitors can find new books on the large shelves behind the main desk.

Students and staff can request items be sent to a University office or Library. Click on an item's title to go to its catalog entry, and then select "Request delivery".

Readers can also access e-books:

Books24x7	These online books focus on business and computer science.
E-Books	This page displays a complete list of Library e-book collections

What's popular? See books recently returned to the Library.

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New Books, Etc.

Learning, training, and development in organizations - edited by Steve W.J. Kozlowski, Eduardo Salas
Call Number: HD58.82 .L43 2010
ISBN/ISSN: 0805855599
This scholarly book in SIOP’s Organizational Frontier series looks at research on enhancing knowledge acquisition and its application in organizations. It concentrates on training, design and delivery given the changing nature of work and organizations. Now that work is increasingly complex, there is greater emphasis on expertise and cognitive skills. Advances in technology such as computer simulations and web-based training are necessitating a more active role for the learner in the training process. In the broad context of the organization systems, this book promotes learning and development as a continuous lifelong endeavor.
- Product description
Human resource management : a critical approach - edited by David G. Collings and Geoffrey Wood
Call Number: HF5549 .H78414 2009
ISBN/ISSN: 0415462479
Effective management of human resources is essential to the success of any organization. In this authoritative, sophisticated and engaging new text on Human Resource Management, an international team of leading analysts guides the advanced student through this fundamental discipline of management in all its complexity. The book explores all the central themes and concepts of HRM theory and practice, and introduces the most important issues influencing contemporary practice in a wide range of organizational contexts.
- Product description
Chips and change : how crisis reshapes the semiconductor industry - Clair Brown and Greg Linden
Call Number: HD9696.S42 B76 2009
ISBN/ISSN: 0262013460
For decades the semiconductor industry has been a driver of global economic growth and social change. Semiconductors, particularly the microchips essential to most electronic devices, have transformed computing, communications, entertainment, and industry. In Chips and Change, Clair Brown and Greg Linden trace the industry over more than twenty years through eight technical and competitive crises that forced it to adapt in order to continue its exponential rate of improved chip performance. The industry's changes have in turn shifted the basis on which firms hold or gain global competitive advantage.
- Product description
This time is different : eight centuries of financial folly - Carmen M. Reinhart, Kenneth S. Rogoff
Call Number: HB3722 .R45 2009
ISBN/ISSN: 0691142165
Throughout history, rich and poor countries alike have been lending, borrowing, crashing - and recovering - their way through an extraordinary range of financial crises. Each time, the experts have chimed, "this time is different" - claiming that the old rules of valuation no longer apply and that the new situation bears little similarity to past disasters. This book proves that premise wrong. Covering sixty-six countries across five continents, This Time Is Different presents a comprehensive look at the varieties of financial crises, and guides us through eight astonishing centuries of government defaults, banking panics, and inflationary spikes - from medieval currency debasements to today's subprime catastrophe.
- Product description
Your call is (not that) important to us : customer service and what it reveals about our world and our lives - Emily Yellin
Call Number: HF5415.5 .Y47 2009
ISBN/ISSN: 1416546898
If youve ever been mildly frustrated, extremely irritated or driven just plain mad by automated customer service lines, rude telephone service representatives or agents who cant speak intelligible English, this book is for you. Yellin (Our Mothers War) dives into the often dysfunctional world of customer service, exploring the multimillion-dollar industry from various points of view, interviewing exasperated consumers, displeased CEOs and infuriated customer service reps themselves.
- Publishers Weekly
Gen buY : how tweens, teens, and twenty-somethings are revolutionizing retail - Kit Yarrow, Jayne O’Donnell
Call Number: HF5415.332.Y66 Y37 2009
ISBN/ISSN: 0470400919
Yarrow, consumer psychologist, and O'Donnell, a USA Today reporter, explore the buying habits and influence of Generation Y—those born between 1978 and 2000—arguing that this cohort has become the nation's tastemaker and is revolutionizing how companies do business and how marketers reach their audience. Thanks to extensive research, including one-on-one interviews, focus groups and a national online survey, the authors offer an astute look at the motivations of these powerful consumers.
- Publishers Weekly
Business journey to the East : an East-West perspective on global-is-Asian - Chow-Hou Wee, Fred Combe
Call Number: HD2891.85 .W44 2009
ISBN/ISSN: 0071278028
Professor Chow-Hou Wee and Fred Combe share their combined academic and real world wisdom in an East-meets-West collaboration. In this book, they blend the practical, cultural, and historical realities of doing business in Asia with anecdotes and refreshing insights from great Asian influencers as well as the works of Chinese philosophers and strategists, notably, Sun Zi Bingfa, the most well known Chinese military treatise in the world. Throughout the book, the authors explore why Asians and Westerners think and operate differently, examine how the West needs to urgently reappraise its role in Asia and propose that the West adopt a new business approach that combines Asian and Western strategy. - Product description
The new world of wireless : how to compete in the 4G revolution - Scott Snyder
Call Number: TK5103.2 .S657 2010
ISBN/ISSN: 013700379X
Wireless is emerging as the core collaboration and decision-making platform for the distributed, self-organizing groups that will transform business. These "digital swarms" are already emerging; with tomorrow's 4G wireless technology, they will truly come of age. Enterprises will need to understand wireless communications in a new way: not simply as an opportunity to improve productivity, but as a core driver of radical organizational change. Leading scenario planner and wireless expert Scott A. Snyder helps you prepare for a wireless revolution that may prove even more disruptive than the Internet revolution.
- Cover summary
The heretics of finance : conversations with leading practitioners of technical analysis - Andrew W. Lo and Jasmina Hasanhodzic
Call Number: 1576603164
ISBN/ISSN: 1576603164
This book provides extraordinary insight into both the art of technical analysis and the character of the successful trader. Distinguished MIT professor Andrew W. Lo and researcher Jasmina Hasanhodzic interviewed thirteen highly successful, award-winning market professionals who credit their substantial achievements to technical analysis. Together, these lively and candid interviews tell the story of technical analysis in the words of the people who know it best.
- Product description
Globalisation laid bare : lessons in international business - Richard Branson, introduction
Call Number: HF1359 .G56 2009
ISBN/ISSN: 190614219X
How does globalisation affect our economy and how did it cause the financial melt-down(?) In this unique book twelve global thinkers and business people give their view on the threats and opportunities that lie ahead. Included among the contributors are Jim O'Neill head of Goldman Sachs research who coined the phrase BRIC (Brazil, Russia, India, China) countries; alternative globalisation expert and ecofeminist Vandana Shiva, bestselling author and 2006 Nobel Prize Winner Muhammad Yunus.
-Product description
Ad women : how they impact what we need, want, and buy - Juliann Sivulka
Call Number: HF5813 .U6 S54 2009
ISBN/ISSN: 1591026725
Sivulka (Soap, Sex, and Cigarettes) chronicles the rise of women in the world of advertising to demonstrate how women impact the promotional appeal of almost every consumer product in America today. Drawing upon archival sources, the book presents the stories of women who succeeded in traditional feminine occupations as well as those who challenged their limited social roles. Sivulka places these figures in the larger history of business and economic development and the entry of women into the professions.
-Publishers' weekly
Betrayal : the life and lies of Bernie Madoff - Andrew Kirtzman
Call Number: HV6692.M33 K57 2009
ISBN/ISSN: 0061870765
It was an inconceivable deception: over $65 billion stolen in the world's largest Ponzi scheme. Including new and revealing interviews with those who worked closest to him and his family, Betrayal is an in-depth, penetrating look at the man who perpetrated history's most notorious financial crime.
Internet policy and economics : challenges and perspectives - William H. Lehr, Lorenzo Maria Pupillo, editors
Call Number: HD9696.8.U62 C94 2009
ISBN/ISSN: 1441900373
For over a decade, William Lehr, Lorenzo Pupillo, and their colleagues in academia, industry, and policy have been on the electronic frontier, exploring the implications of the technologies that are revolutionizing communication and culture.... In this fully revised and updated edition, entitled "Internet Policy and Economics: Challenges and Perspectives", the editors and contributors tackle the most current topics and issues, as the Internet continues to permeate all facets of society. New chapters cover dynamics in the developing world, the implications of e-commerce for fiscal policy, and the impact of peer-to-peer networks on music and the arts, as well as debates over intellectual property rights, privacy issues, and cybercrime.
- Product description
Using the American community survey : benefits and challenges - Panel on the Functionality and Usability of Data from the American Community Survey
Call Number: HA37.U55 U85 2007
ISBN/ISSN: 0309106729
The American Community Survey (ACS) is a major new initiative from the U.S. Census Bureau designed to provide continuously updated information on the numbers and characteristics of the nation's people and housing. It replaces the "long form" of the decennial census. "Using the American Community Survey" covers the basics of how the ACS design and operations differ from the long-form sample.
- Product description
Financial instruments : equities, debt, derivatives, and alternative investments - David M. Weiss
Call Number: HG4521 .W378 2009
ISBN/ISSN: 1591842271
Thorough, accessible, and up to date, Financial Instruments is a guide to all of the financial products currently being traded in the world's markets. Through plain language and in a user-friendly format, David M. Weiss, author of After the Trade Is Made, outlines the many tools available and their unique functions, features, and structures.... Financial Instruments is an indispensable tool for finance Professionals, portfolio managers, brokers, financial planners, and institutional investors. It's also a definitive resource for sophisticated individual investors.
- Product description